{"id":851,"date":"2025-07-14T15:53:13","date_gmt":"2025-07-14T10:53:13","guid":{"rendered":"https:\/\/moore-kazakhstan-llp.eu.moore-global.com\/?p=851"},"modified":"2026-02-20T13:26:57","modified_gmt":"2026-02-20T08:26:57","slug":"the-key-strategies-that-make-mid-market-businesses-thrive","status":"publish","type":"post","link":"https:\/\/kazakhstan.moore-global.com\/ru\/the-key-strategies-that-make-mid-market-businesses-thrive\/","title":{"rendered":"\u041a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 \u0440\u043e\u0441\u0442\u0430 \u0441\u0440\u0435\u0434\u043d\u0435\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430"},"content":{"rendered":"<div class=\"wp-block-group has-white-color has-primary-background-color has-text-color has-background has-link-color wp-elements-19299eee3318c1e5a039325930a8bead is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group has-white-color has-primary-background-color has-text-color has-background has-link-color wp-elements-64b1afb636bb9ec94d821e3590e55cf7 is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--10);margin-bottom:var(--wp--preset--spacing--10)\">\n<p class=\"has-primary-background-color has-background\" style=\"font-size:15px\">Moore Global \u043e\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043b\u0430 Thrive Index (\u0418\u043d\u0434\u0435\u043a\u0441 \u041f\u0440\u043e\u0446\u0432\u0435\u0442\u0430\u043d\u0438\u044f) \u2013 \u0443\u043d\u0438\u043a\u0430\u043b\u044c\u043d\u043e\u0435 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435, \u043e\u0442\u0440\u0430\u0436\u0430\u044e\u0449\u0435\u0435 \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044b \u0438 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u043e\u0435 \u0432\u0438\u0434\u0435\u043d\u0438\u0435 \u043b\u0438\u0434\u0435\u0440\u043e\u0432 \u0430\u043c\u0431\u0438\u0446\u0438\u043e\u0437\u043d\u044b\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u043f\u043e \u0432\u0441\u0435\u043c\u0443 \u043c\u0438\u0440\u0443. <\/p>\n\n\n\n<p class=\"has-primary-background-color has-background\" style=\"font-size:15px\">\u041f\u0435\u0440\u0432\u044b\u0439 \u0432\u044b\u043f\u0443\u0441\u043a Thrive Index \u043f\u043e\u043a\u0430\u0437\u0430\u043b, \u0447\u0442\u043e \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0441\u0440\u0435\u0434\u043d\u0435\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430, \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u044e\u0449\u0438\u0435 \u043e\u0441\u043d\u043e\u0432\u0443 \u043c\u0438\u0440\u043e\u0432\u043e\u0439 \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u043a\u0438, \u0432 \u0446\u0435\u043b\u043e\u043c \u0441 \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u043c\u043e\u043c \u0441\u043c\u043e\u0442\u0440\u044f\u0442 \u0432 \u0431\u0443\u0434\u0443\u0449\u0435\u0435, \u043d\u0435\u0441\u043c\u043e\u0442\u0440\u044f \u043d\u0430 \u043d\u0435\u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u043e\u0441\u0442\u044c, \u0441\u0432\u044f\u0437\u0430\u043d\u043d\u0443\u044e \u0441 \u0442\u0430\u0440\u0438\u0444\u0430\u043c\u0438, \u0438 \u0441\u043e\u0445\u0440\u0430\u043d\u044f\u044e\u0449\u0443\u044e\u0441\u044f \u0433\u0435\u043e\u043f\u043e\u043b\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u0443\u044e \u043d\u0430\u043f\u0440\u044f\u0436\u0435\u043d\u043d\u043e\u0441\u0442\u044c.<\/p>\n\n\n\n<p class=\"has-primary-background-color has-background translation-block\" style=\"font-size:15px\">\u0414\u043b\u044f \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u0418\u043d\u0434\u0435\u043a\u0441\u0430 \u043f\u0440\u043e\u0446\u0432\u0435\u0442\u0430\u043d\u0438\u044f Moore Global \u043e\u043f\u0440\u043e\u0441\u0438\u043b\u0438 \u0431\u043e\u043b\u0435\u0435 2000 \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u0435\u0439 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u0438\u0437 14 \u043a\u0440\u0443\u043f\u043d\u0435\u0439\u0448\u0438\u0445 \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u043a \u043c\u0438\u0440\u0430 \u043f\u043e \u043f\u044f\u0442\u0438 \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u043c \u043d\u0430\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u044f\u043c:<\/p>\n\n\n\n<ol class=\"wp-block-list has-medium-font-size\">\n<li class=\"has-primary-background-color has-background\" style=\"margin-right:5rem;margin-left:5rem;font-size:15px\">\u041e\u0431\u0449\u0430\u044f \u0434\u0435\u043b\u043e\u0432\u0430\u044f \u0443\u0432\u0435\u0440\u0435\u043d\u043d\u043e\u0441\u0442\u044c<\/li>\n\n\n\n<li class=\"has-primary-background-color has-background\" style=\"margin-right:5rem;margin-left:5rem;font-size:15px\">\u0432\u044b\u0440\u0443\u0447\u043a\u0430<\/li>\n\n\n\n<li class=\"has-primary-background-color has-background\" style=\"margin-right:5rem;margin-left:5rem;font-size:15px\">\u0417\u0430\u0442\u0440\u0430\u0442\u044b<\/li>\n\n\n\n<li class=\"has-primary-background-color has-background\" style=\"margin-right:5rem;margin-left:5rem;font-size:15px\">\u0420\u044b\u043d\u043e\u043a \u0442\u0440\u0443\u0434\u0430<\/li>\n\n\n\n<li class=\"has-primary-background-color has-background\" style=\"margin-right:5rem;margin-left:5rem;font-size:15px\">\u0418\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0438\u0438<\/li>\n<\/ol>\n\n\n\n<p class=\"has-white-color has-primary-background-color has-text-color has-background has-link-color wp-elements-8367b08c189cad5fbf2ec0e343156270\" style=\"font-size:15px\">\u042d\u0442\u043e \u044d\u043b\u0435\u043c\u0435\u043d\u0442\u044b, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u044f\u044e\u0442 \u0443\u0441\u043f\u0435\u0445 \u0438 \u043d\u0435\u0443\u0434\u0430\u0447\u0443 \u0432 \u0431\u0438\u0437\u043d\u0435\u0441\u0435, \u0438 \u043d\u0430\u0448 \u043f\u0435\u0440\u0432\u044b\u0439 \u0438\u043d\u0434\u0435\u043a\u0441 \u043f\u0440\u043e\u0446\u0432\u0435\u0442\u0430\u043d\u0438\u044f \u0444\u0438\u043a\u0441\u0438\u0440\u0443\u0435\u0442 \u0431\u0430\u043b\u0430\u043d\u0441 \u043f\u043e\u043b\u043e\u0436\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0445 \u0438 \u043e\u0442\u0440\u0438\u0446\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u0445 \u043e\u0442\u0432\u0435\u0442\u043e\u0432 \u043d\u0430 \u043d\u0430\u0448\u0438 \u0432\u043e\u043f\u0440\u043e\u0441\u044b.<\/p>\n\n\n\n<p class=\"has-white-color has-primary-background-color has-text-color has-background has-link-color wp-elements-c28644fef28c279240474681fe3a25fd translation-block\" style=\"font-size:15px\">\u041f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c \u043f\u0435\u0440\u0432\u043e\u0433\u043e \u0418\u043d\u0434\u0435\u043a\u0441\u0430 \u043f\u0440\u043e\u0446\u0432\u0435\u0442\u0430\u043d\u0438\u044f Thrive Index \u0441\u043e\u0441\u0442\u0430\u0432\u0438\u043b +35.1, \u0447\u0442\u043e \u0441\u0432\u0438\u0434\u0435\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u0443\u0435\u0442 \u043e \u043f\u043e\u0437\u0438\u0442\u0438\u0432\u043d\u043e\u043c \u043d\u0430\u0441\u0442\u0440\u043e\u0435 \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u0435\u0439 \u0441\u0440\u0435\u0434\u043d\u0435\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430. \u041f\u043e\u0447\u0442\u0438 75% \u043e\u043f\u0440\u043e\u0448\u0435\u043d\u043d\u044b\u0445 \u0443\u043b\u0443\u0447\u0448\u0438\u043b\u0438 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u0432 \u043f\u0440\u043e\u0448\u043b\u043e\u043c \u0433\u043e\u0434\u0443.<\/p>\n\n\n\n<p class=\"has-text-align-left has-white-color has-primary-background-color has-text-color has-background has-link-color wp-elements-7eb6181b95dd68873cbe85f932e4460c\" style=\"font-size:15px\"><strong>\u041e\u0441\u043d\u043e\u0432\u043d\u044b\u0435 \u0432\u044b\u0432\u043e\u0434\u044b \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list has-medium-font-size\">\n<li class=\"has-primary-background-color has-background translation-block\" style=\"margin-right:5rem;margin-left:5rem;font-size:15px\">\u0420\u043e\u0441\u0442 \u0432\u044b\u0440\u0443\u0447\u043a\u0438 \u043d\u043e\u0441\u0438\u0442 \u0448\u0438\u0440\u043e\u043a\u0438\u0439 \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440: \u0434\u0432\u0435 \u0442\u0440\u0435\u0442\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u0437\u0430\u0444\u0438\u043a\u0441\u0438\u0440\u043e\u0432\u0430\u043b\u0438 \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435 \u0434\u043e\u0445\u043e\u0434\u043e\u0432. \u041d\u0430\u0438\u0431\u043e\u043b\u044c\u0448\u0438\u0435 \u0443\u0441\u043f\u0435\u0445\u0438 \u043f\u0440\u043e\u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u043e\u0432\u0430\u043b\u0438 \u043d\u0430\u0438\u0431\u043e\u043b\u0435\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0432\u043d\u044b\u0435 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u044f\u0442\u0438\u044f.<\/li>\n\n\n\n<li class=\"has-primary-background-color has-background\" style=\"margin-right:5rem;margin-left:5rem;font-size:15px\"><strong>Revenue growth<\/strong>&nbsp;\u0420\u043e\u0441\u0442 \u0432\u044b\u0440\u0443\u0447\u043a\u0438 \u043d\u043e\u0441\u0438\u0442 \u0448\u0438\u0440\u043e\u043a\u0438\u0439 \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440: \u0434\u0432\u0435 \u0442\u0440\u0435\u0442\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u0437\u0430\u0444\u0438\u043a\u0441\u0438\u0440\u043e\u0432\u0430\u043b\u0438 \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435 \u0434\u043e\u0445\u043e\u0434\u043e\u0432. \u041d\u0430\u0438\u0431\u043e\u043b\u044c\u0448\u0438\u0435 \u0443\u0441\u043f\u0435\u0445\u0438 \u043f\u0440\u043e\u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u043e\u0432\u0430\u043b\u0438 \u043d\u0430\u0438\u0431\u043e\u043b\u0435\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0432\u043d\u044b\u0435 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u044f\u0442\u0438\u044f.<\/li>\n\n\n\n<li class=\"has-primary-background-color has-background translation-block\" style=\"margin-right:5rem;margin-left:5rem;font-size:15px\">\u0427\u0442\u043e \u043a\u0430\u0441\u0430\u0435\u0442\u0441\u044f \u0440\u0430\u0441\u0445\u043e\u0434\u043e\u0432, 43% \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u043d\u0430\u0437\u0432\u0430\u043b\u0438 \u043e\u043f\u043b\u0430\u0442\u0443 \u0442\u0440\u0443\u0434\u0430 \u043e\u0441\u043d\u043e\u0432\u043d\u044b\u043c \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u043e\u043c \u0434\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u043d\u0430 \u0431\u044e\u0434\u0436\u0435\u0442\u044b, \u0447\u0442\u043e \u043e\u0442\u0440\u0430\u0436\u0430\u0435\u0442 \u0441\u043e\u0445\u0440\u0430\u043d\u044f\u044e\u0449\u0438\u0439\u0441\u044f \u0434\u0435\u0444\u0438\u0446\u0438\u0442 \u043a\u0430\u0434\u0440\u043e\u0432 \u043d\u0430 \u0440\u044b\u043d\u043a\u0435.<\/li>\n\n\n\n<li class=\"has-primary-background-color has-background translation-block\" style=\"margin-right:5rem;margin-left:5rem;font-size:15px\">\u0418\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0438\u043e\u043d\u043d\u0430\u044f \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u043f\u043e\u0441\u0442\u0435\u043f\u0435\u043d\u043d\u043e \u0432\u043e\u0441\u0441\u0442\u0430\u043d\u0430\u0432\u043b\u0438\u0432\u0430\u0435\u0442\u0441\u044f \u043d\u0430 \u0444\u043e\u043d\u0435 \u0437\u0430\u043c\u0435\u0434\u043b\u0435\u043d\u0438\u044f \u0438\u043d\u0444\u043b\u044f\u0446\u0438\u0438, \u0438 \u043f\u043e\u0447\u0442\u0438 \u043f\u043e\u043b\u043e\u0432\u0438\u043d\u0430 \u043e\u043f\u0440\u043e\u0448\u0435\u043d\u043d\u044b\u0445 \u0434\u0435\u043b\u0430\u0435\u0442 \u0441\u0442\u0430\u0432\u043a\u0443 \u043d\u0430 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0438 \u0438 \u0446\u0438\u0444\u0440\u043e\u0432\u044b\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u044f.<\/li>\n\n\n\n<li class=\"has-primary-background-color has-background\" style=\"margin-right:5rem;margin-left:5rem;font-size:15px\"><strong>Investment activity<\/strong>&nbsp;is picking up as inflation moderates, with almost half of those surveyed prioritising technology and digital tools.<\/li>\n<\/ol>\n\n\n<style id=\"strategiq-stats-style\">.block-stats.has-background:not(.has-light-blue-background-color){color:#fff}.block-stats__stat{display:-webkit-box;display:-ms-flexbox;display:flex;-webkit-box-orient:vertical;-webkit-box-direction:normal;-ms-flex-direction:column;flex-direction:column;-webkit-box-align:start;-ms-flex-align:start;align-items:flex-start;padding:2rem 0}@media (min-width: 768px){.block-stats__stat{padding:4rem 0;-webkit-box-pack:center;-ms-flex-pack:center;justify-content:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center}}.block-stats__count{font-size:40px;font-weight:500;opacity:0}@media only screen and (min-width: 320px){.block-stats__count{font-size:calc(40px + 24 * (100vw - 320px) \/ (1440 - 320))}}@media only screen and (min-width: 1440px){.block-stats__count{font-size:64px}}.block-stats__count-number{-webkit-transition:opacity 0.3s ease-in-out;transition:opacity 0.3s ease-in-out}.block-stats__count-number.fade-in{opacity:1}.block-stats__label{font-size:20px}@media (min-width: 768px){.block-stats__label{text-align:center}}\n\n\/*# sourceMappingURL=block-stats.css.map *\/\n<\/style>\n<section class=\"wp-block-strategiq block-stats wp-block-strategiq-stats\">\n\t<div class=\"container\">\n\t\t<div class=\"block-stats__wrapper\">\n\t\t\t<div class=\"row justify-content-center\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-6 col-md-3\">\n\t\t\t\t\t\t\t\t<div class=\"block-stats__stat\">\n\t\t\t\t\t\t\t\t\t<span class=\"block-stats__count\">+<span class=\"block-stats__count-number\" data-count=\"35 \">35 <\/span>.1<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"block-stats__label\">\u043e\u0446\u0435\u043d\u043a\u0430 Thrive Index<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-6 col-md-3\">\n\t\t\t\t\t\t\t\t<div class=\"block-stats__stat\">\n\t\t\t\t\t\t\t\t\t<span class=\"block-stats__count\"><span class=\"block-stats__count-number\" data-count=\"74\">74<\/span>%<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"block-stats__label\">\u0443\u043b\u0443\u0447\u0448\u0435\u043d\u0438\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u0439 \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u0432 \u043f\u0440\u043e\u0448\u043b\u043e\u043c \u0433\u043e\u0434\u0443<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-6 col-md-3\">\n\t\t\t\t\t\t\t\t<div class=\"block-stats__stat\">\n\t\t\t\t\t\t\t\t\t<span class=\"block-stats__count\"><span class=\"block-stats__count-number\" data-count=\"50\">50<\/span>%<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"block-stats__label\">\u043e\u0442\u0434\u0430\u044e\u0442 \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0442\u0435\u043d\u0438\u0435 \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0438\u044f\u043c \u0432 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0438 \u0438 \u0446\u0438\u0444\u0440\u043e\u0432\u044b\u0435 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"has-text-align-left has-white-color has-primary-background-color has-text-color has-background has-link-color wp-elements-ea037b2eef1f0ba5d1ded066a5248603\" style=\"font-size:15px\">\u0413\u0435\u043d\u0435\u0440\u0430\u043b\u044c\u043d\u044b\u0439 \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440 Moore Global \u0410\u043d\u0442\u043e\u043d \u041a\u043e\u043b\u0435\u043b\u043b\u0430 \u043e\u0442\u043c\u0435\u0442\u0438\u043b: \u00ab\u041d\u0430\u0448 \u043d\u043e\u0432\u044b\u0439 \u0438\u043d\u0434\u0435\u043a\u0441 \u043f\u0440\u043e\u0446\u0432\u0435\u0442\u0430\u043d\u0438\u044f \u2013 Thrive Index \u2013 \u044d\u0442\u043e \u043d\u043e\u0432\u044b\u0439 \u0437\u043d\u0430\u0447\u0438\u043c\u044b\u0439 \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u0447\u0435\u0441\u043a\u0438\u0439 \u0438\u043d\u0434\u0438\u043a\u0430\u0442\u043e\u0440, \u0438\u0437\u043c\u0435\u0440\u044f\u044e\u0449\u0438\u0439 \u0443\u0441\u043f\u0435\u0448\u043d\u043e\u0441\u0442\u044c \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u0441\u0440\u0435\u0434\u043d\u0435\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0438\u0433\u0440\u0430\u044e\u0442 \u0432\u0430\u0436\u043d\u0443\u044e \u0440\u043e\u043b\u044c \u0432 \u043c\u0438\u0440\u043e\u0432\u043e\u0439 \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438. \u0420\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f \u0432\u043f\u0435\u0447\u0430\u0442\u043b\u044f\u044e\u0442 \u0438 \u0438\u043b\u043b\u044e\u0441\u0442\u0440\u0438\u0440\u0443\u044e\u0442 \u0433\u0438\u0431\u043a\u043e\u0441\u0442\u044c \u0430\u043c\u0431\u0438\u0446\u0438\u043e\u0437\u043d\u044b\u0445 \u043b\u0438\u0434\u0435\u0440\u043e\u0432 \u0441\u0440\u0435\u0434\u043d\u0435\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430. \u041e\u043d\u0438 \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0432\u0430\u044e\u0442 \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0438\u0438 \u0432 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b \u0438 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0438, \u0447\u0442\u043e\u0431\u044b \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u043f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432\u043e \u0432 \u0441\u043b\u043e\u0436\u043d\u044b\u0445 \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u0443\u0441\u043b\u043e\u0432\u0438\u044f\u0445\u00bb.<\/p>\n\n\n\n<p class=\"has-text-align-left has-white-color has-primary-background-color has-text-color has-background has-link-color wp-elements-8aa2cde66d0b206e146170a2c40d70fc translation-block\" style=\"font-size:15px\">\u0427\u0438\u0442\u0430\u0442\u044c \u0441\u0442\u0430\u0442\u044c\u044e \u0432 \u043e\u0440\u0438\u0433\u0438\u043d\u0430\u043b\u0435 \u0438 \u0441\u043a\u0430\u0447\u0430\u0442\u044c \u043f\u043e\u043b\u043d\u044b\u0439 \u043e\u0442\u0447\u0435\u0442 \u043d\u0430 \u0441\u0430\u0439\u0442\u0435 Moore Global: https:\/\/www.moore-global.com\/intelligence\/the-key-strategies-that-make-mid-market-businesses-thrive\/<\/p>\n\n\n\n<p class=\"has-text-align-left has-white-color has-primary-background-color has-text-color has-background has-link-color wp-elements-1d176e91ec145c51ad9054365676e4f6\" style=\"font-size:15px\"><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Moore Global has launched the Thrive Index, a unique insight into the concerns and strategic thinking of leaders of ambitious businesses across the world. This first edition of the Thrive Index revealed that the mid-market companies which form the backbone of the global economy are generally upbeat about the future, despite confusion over tariffs and [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":589,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17],"tags":[],"location":[],"class_list":["post-851","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-moore-intelligence"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The key strategies that make mid-market businesses thrive - Moore Kazakhstan<\/title>\n<meta name=\"description\" content=\"The key strategies that make mid-market businesses thrive. Moore Global has launched the Thrive Index, a unique insight into the concerns and strategic thinking of leaders of ambitious businesses across the world.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kazakhstan.moore-global.com\/ru\/the-key-strategies-that-make-mid-market-businesses-thrive\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The key strategies that make mid-market businesses thrive - Moore Kazakhstan\" \/>\n<meta property=\"og:description\" content=\"The key strategies that make mid-market businesses thrive. Moore Global has launched the Thrive Index, a unique insight into the concerns and strategic thinking of leaders of ambitious businesses across the world.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/kazakhstan.moore-global.com\/ru\/the-key-strategies-that-make-mid-market-businesses-thrive\/\" \/>\n<meta property=\"og:site_name\" content=\"Moore Kazakhstan\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-14T10:53:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-20T08:26:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/kazakhstan.moore-global.com\/wp-content\/uploads\/sites\/18\/2025\/07\/Thrive-Index-banner.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"988\" \/>\n\t<meta property=\"og:image:height\" content=\"463\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Serik Kozhikenov\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Serik Kozhikenov\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 \u043c\u0438\u043d\u0443\u0442\u044b\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/\"},\"author\":{\"name\":\"Serik Kozhikenov\",\"@id\":\"https:\/\/kazakhstan.moore-global.com\/#\/schema\/person\/4d8a41721ad416bf40e7d2530d091d98\"},\"headline\":\"The key strategies that make mid-market businesses thrive\",\"datePublished\":\"2025-07-14T10:53:13+00:00\",\"dateModified\":\"2026-02-20T08:26:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/\"},\"wordCount\":373,\"image\":{\"@id\":\"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/kazakhstan.moore-global.com\/wp-content\/uploads\/sites\/18\/2025\/07\/Thrive-Index-banner.jpg\",\"articleSection\":[\"Moore Intelligence\"],\"inLanguage\":\"ru-RU\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/\",\"url\":\"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/\",\"name\":\"The key strategies that make mid-market businesses thrive - Moore Kazakhstan\",\"isPartOf\":{\"@id\":\"https:\/\/kazakhstan.moore-global.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/kazakhstan.moore-global.com\/wp-content\/uploads\/sites\/18\/2025\/07\/Thrive-Index-banner.jpg\",\"datePublished\":\"2025-07-14T10:53:13+00:00\",\"dateModified\":\"2026-02-20T08:26:57+00:00\",\"author\":{\"@id\":\"https:\/\/kazakhstan.moore-global.com\/#\/schema\/person\/4d8a41721ad416bf40e7d2530d091d98\"},\"description\":\"The key strategies that make mid-market businesses thrive. Moore Global has launched the Thrive Index, a unique insight into the concerns and strategic thinking of leaders of ambitious businesses across the world.\",\"breadcrumb\":{\"@id\":\"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/#breadcrumb\"},\"inLanguage\":\"ru-RU\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ru-RU\",\"@id\":\"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/#primaryimage\",\"url\":\"https:\/\/kazakhstan.moore-global.com\/wp-content\/uploads\/sites\/18\/2025\/07\/Thrive-Index-banner.jpg\",\"contentUrl\":\"https:\/\/kazakhstan.moore-global.com\/wp-content\/uploads\/sites\/18\/2025\/07\/Thrive-Index-banner.jpg\",\"width\":988,\"height\":463,\"caption\":\"Thrive Index\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/kazakhstan.moore-global.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The key strategies that make mid-market businesses thrive\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/kazakhstan.moore-global.com\/#website\",\"url\":\"https:\/\/kazakhstan.moore-global.com\/\",\"name\":\"Moore Kazakhstan\",\"description\":\"Moore Kazakhstan is a member firm of Moore Global Network Limited \u2013 one of the world&#039;s leading audit, accounting and advisory networks. We provide a wide range of services in the field of financial audit, taxation, accounting.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/kazakhstan.moore-global.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ru-RU\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/kazakhstan.moore-global.com\/#\/schema\/person\/4d8a41721ad416bf40e7d2530d091d98\",\"name\":\"Serik Kozhikenov\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ru-RU\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/d4b978d4934f12fb4de85c2f79148a5faf36bef3bc59bc63fdf4ded094d93b94?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d4b978d4934f12fb4de85c2f79148a5faf36bef3bc59bc63fdf4ded094d93b94?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d4b978d4934f12fb4de85c2f79148a5faf36bef3bc59bc63fdf4ded094d93b94?s=96&d=mm&r=g\",\"caption\":\"Serik Kozhikenov\"},\"url\":\"https:\/\/kazakhstan.moore-global.com\/ru\/author\/serikkozhikenov\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u041a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 \u0440\u043e\u0441\u0442\u0430 \u0441\u0440\u0435\u0434\u043d\u0435\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430 - Moore Kazakhstan","description":"\u041a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 \u0440\u043e\u0441\u0442\u0430 \u0441\u0440\u0435\u0434\u043d\u0435\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430. Moore Global \u043e\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043b\u0430 Thrive Index (\u0418\u043d\u0434\u0435\u043a\u0441 \u041f\u0440\u043e\u0446\u0432\u0435\u0442\u0430\u043d\u0438\u044f) \u2013 \u0443\u043d\u0438\u043a\u0430\u043b\u044c\u043d\u043e\u0435 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435, \u043e\u0442\u0440\u0430\u0436\u0430\u044e\u0449\u0435\u0435 \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044b \u0438 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u043e\u0435 \u0432\u0438\u0434\u0435\u043d\u0438\u0435 \u043b\u0438\u0434\u0435\u0440\u043e\u0432 \u0430\u043c\u0431\u0438\u0446\u0438\u043e\u0437\u043d\u044b\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u043f\u043e \u0432\u0441\u0435\u043c\u0443 \u043c\u0438\u0440\u0443.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/kazakhstan.moore-global.com\/ru\/the-key-strategies-that-make-mid-market-businesses-thrive\/","og_locale":"ru_RU","og_type":"article","og_title":"The key strategies that make mid-market businesses thrive - Moore Kazakhstan","og_description":"The key strategies that make mid-market businesses thrive. Moore Global has launched the Thrive Index, a unique insight into the concerns and strategic thinking of leaders of ambitious businesses across the world.","og_url":"https:\/\/kazakhstan.moore-global.com\/ru\/the-key-strategies-that-make-mid-market-businesses-thrive\/","og_site_name":"Moore Kazakhstan","article_published_time":"2025-07-14T10:53:13+00:00","article_modified_time":"2026-02-20T08:26:57+00:00","og_image":[{"width":988,"height":463,"url":"https:\/\/kazakhstan.moore-global.com\/wp-content\/uploads\/sites\/18\/2025\/07\/Thrive-Index-banner.jpg","type":"image\/jpeg"}],"author":"Serik Kozhikenov","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Serik Kozhikenov","Est. reading time":"2 \u043c\u0438\u043d\u0443\u0442\u044b"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/#article","isPartOf":{"@id":"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/"},"author":{"name":"Serik Kozhikenov","@id":"https:\/\/kazakhstan.moore-global.com\/#\/schema\/person\/4d8a41721ad416bf40e7d2530d091d98"},"headline":"The key strategies that make mid-market businesses thrive","datePublished":"2025-07-14T10:53:13+00:00","dateModified":"2026-02-20T08:26:57+00:00","mainEntityOfPage":{"@id":"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/"},"wordCount":373,"image":{"@id":"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/#primaryimage"},"thumbnailUrl":"https:\/\/kazakhstan.moore-global.com\/wp-content\/uploads\/sites\/18\/2025\/07\/Thrive-Index-banner.jpg","articleSection":["Moore Intelligence"],"inLanguage":"ru-RU"},{"@type":"WebPage","@id":"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/","url":"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/","name":"\u041a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 \u0440\u043e\u0441\u0442\u0430 \u0441\u0440\u0435\u0434\u043d\u0435\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430 - Moore Kazakhstan","isPartOf":{"@id":"https:\/\/kazakhstan.moore-global.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/#primaryimage"},"image":{"@id":"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/#primaryimage"},"thumbnailUrl":"https:\/\/kazakhstan.moore-global.com\/wp-content\/uploads\/sites\/18\/2025\/07\/Thrive-Index-banner.jpg","datePublished":"2025-07-14T10:53:13+00:00","dateModified":"2026-02-20T08:26:57+00:00","author":{"@id":"https:\/\/kazakhstan.moore-global.com\/#\/schema\/person\/4d8a41721ad416bf40e7d2530d091d98"},"description":"\u041a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 \u0440\u043e\u0441\u0442\u0430 \u0441\u0440\u0435\u0434\u043d\u0435\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430. Moore Global \u043e\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043b\u0430 Thrive Index (\u0418\u043d\u0434\u0435\u043a\u0441 \u041f\u0440\u043e\u0446\u0432\u0435\u0442\u0430\u043d\u0438\u044f) \u2013 \u0443\u043d\u0438\u043a\u0430\u043b\u044c\u043d\u043e\u0435 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435, \u043e\u0442\u0440\u0430\u0436\u0430\u044e\u0449\u0435\u0435 \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044b \u0438 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u043e\u0435 \u0432\u0438\u0434\u0435\u043d\u0438\u0435 \u043b\u0438\u0434\u0435\u0440\u043e\u0432 \u0430\u043c\u0431\u0438\u0446\u0438\u043e\u0437\u043d\u044b\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u043f\u043e \u0432\u0441\u0435\u043c\u0443 \u043c\u0438\u0440\u0443.","breadcrumb":{"@id":"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/#breadcrumb"},"inLanguage":"ru-RU","potentialAction":[{"@type":"ReadAction","target":["https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/"]}]},{"@type":"ImageObject","inLanguage":"ru-RU","@id":"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/#primaryimage","url":"https:\/\/kazakhstan.moore-global.com\/wp-content\/uploads\/sites\/18\/2025\/07\/Thrive-Index-banner.jpg","contentUrl":"https:\/\/kazakhstan.moore-global.com\/wp-content\/uploads\/sites\/18\/2025\/07\/Thrive-Index-banner.jpg","width":988,"height":463,"caption":"Thrive Index"},{"@type":"BreadcrumbList","@id":"https:\/\/kazakhstan.moore-global.com\/the-key-strategies-that-make-mid-market-businesses-thrive\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/kazakhstan.moore-global.com\/"},{"@type":"ListItem","position":2,"name":"The key strategies that make mid-market businesses thrive"}]},{"@type":"WebSite","@id":"https:\/\/kazakhstan.moore-global.com\/#website","url":"https:\/\/kazakhstan.moore-global.com\/","name":"Moore Kazakhstan","description":"Moore Kazakhstan \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u0447\u043b\u0435\u043d\u043e\u043c Moore Global Network Limited \u2013 \u043e\u0434\u043d\u043e\u0439 \u0438\u0437 \u0432\u0435\u0434\u0443\u0449\u0438\u0445 \u043c\u0438\u0440\u043e\u0432\u044b\u0445 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0441\u043a\u0438\u0445, \u0431\u0443\u0445\u0433\u0430\u043b\u0442\u0435\u0440\u0441\u043a\u0438\u0445 \u0438 \u043a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u0446\u0438\u043e\u043d\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439. \u041c\u044b \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u043c \u0448\u0438\u0440\u043e\u043a\u0438\u0439 \u0441\u043f\u0435\u043a\u0442\u0440 \u0443\u0441\u043b\u0443\u0433 \u0432 \u043e\u0431\u043b\u0430\u0441\u0442\u0438 \u0444\u0438\u043d\u0430\u043d\u0441\u043e\u0432\u043e\u0433\u043e \u0430\u0443\u0434\u0438\u0442\u0430, \u043d\u0430\u043b\u043e\u0433\u043e\u043e\u0431\u043b\u043e\u0436\u0435\u043d\u0438\u044f, \u0431\u0443\u0445\u0433\u0430\u043b\u0442\u0435\u0440\u0441\u043a\u043e\u0433\u043e \u0443\u0447\u0435\u0442\u0430.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/kazakhstan.moore-global.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ru-RU"},{"@type":"Person","@id":"https:\/\/kazakhstan.moore-global.com\/#\/schema\/person\/4d8a41721ad416bf40e7d2530d091d98","name":"\u0421\u0435\u0440\u0438\u043a \u041a\u043e\u0436\u0438\u043a\u0435\u043d\u043e\u0432","image":{"@type":"ImageObject","inLanguage":"ru-RU","@id":"https:\/\/secure.gravatar.com\/avatar\/d4b978d4934f12fb4de85c2f79148a5faf36bef3bc59bc63fdf4ded094d93b94?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d4b978d4934f12fb4de85c2f79148a5faf36bef3bc59bc63fdf4ded094d93b94?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d4b978d4934f12fb4de85c2f79148a5faf36bef3bc59bc63fdf4ded094d93b94?s=96&d=mm&r=g","caption":"Serik Kozhikenov"},"url":"https:\/\/kazakhstan.moore-global.com\/ru\/author\/serikkozhikenov\/"}]}},"_links":{"self":[{"href":"https:\/\/kazakhstan.moore-global.com\/ru\/wp-json\/wp\/v2\/posts\/851","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kazakhstan.moore-global.com\/ru\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kazakhstan.moore-global.com\/ru\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kazakhstan.moore-global.com\/ru\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/kazakhstan.moore-global.com\/ru\/wp-json\/wp\/v2\/comments?post=851"}],"version-history":[{"count":0,"href":"https:\/\/kazakhstan.moore-global.com\/ru\/wp-json\/wp\/v2\/posts\/851\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kazakhstan.moore-global.com\/ru\/wp-json\/wp\/v2\/media\/589"}],"wp:attachment":[{"href":"https:\/\/kazakhstan.moore-global.com\/ru\/wp-json\/wp\/v2\/media?parent=851"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kazakhstan.moore-global.com\/ru\/wp-json\/wp\/v2\/categories?post=851"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kazakhstan.moore-global.com\/ru\/wp-json\/wp\/v2\/tags?post=851"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/kazakhstan.moore-global.com\/ru\/wp-json\/wp\/v2\/location?post=851"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}